Nike Rise opens at Westfield Mall of The Netherlands
doubling in size with a focus on innovation and sustainability.

Nike has re-opened at Westfield with the introduction of its Rise concept, expanding the store from 730 to 1575 sqm. The updated design highlights sustainability through the use of recycled materials like Nike Grind—crafted from pre- and post-consumer waste—which features in elements such as rugs, grids, and signage.

We were responsible for the design and installation of key store components, including intuitive wayfinding, branded wallpapers, and dedicated zones like ‘Home of Football’ and the operational ‘Back of House.’ The result is an immersive retail space that brings Nike’s vision to life.